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Clients ask us:

  • Why am I not showing up in Google?
  • I need a better grasp of what’s really happening on my site.
  • My traffic is dropping and I don’t know why.
  • I’m moving to a new website design – how do I make sure my visitors move with me?
  • I need fresh eyes to look at my SEO.

We’re creative SEO strategists.

 

We find answers for your questions.

We uncover fresh opportunities.

Learn more.

SEO

Helping customers find you

There are over 8 billion searches on the internet every month. Some are looking for YOUR business. Will they find you?

We will set up your site to help you to stand out in the crowd. How? By making sure your website is easy to use, has compelling copy that holds people and also makes them want to return, and optimizing it so that it is found in all the noise.

Search engine optimization (SEO) involves more than just throwing in a few keywords behind the scenes. It is a process that takes time, and if someone promises you overnight results, back away slowly.

Our services include:

  • Working with you to understand your business
  • Performing competitive and site analysis as well as custom SEO audits
  • Researching keywords to find the ones your best customers use to find you
  • Rewriting the copy on your site to hold customers’ attention and highlight key words
  • Creating behind-the-scenes metatags for search engines to use

You’ve worked hard to build your business. Now let’s make it easy for the right customers to find you.

Audits/Strategies

We love that every day offers something new. Each solution is as unique as your own business. There are no cookie cutters in sight. We begin by taking a big picture look with you at your business, customers and website to make sure we are solving the real problem. We know that often the problem that first presents itself is not the underlying issue. Then we need to check that your site is indeed the best search result for your customers’ search queries – and ensure that Google can see that. That’s why we start by getting to know more about your customers and their journey. What they are looking for and why. We do so by looking into the ins and outs of your website. This includes technical changes that could help your site rank higher. And signals you can give to search engines to make your content more accessible. We work to understand the WHO and WHY behind the data. And with decades of experience working with well over a hundred clients, we have the hands-on know-how of what works in the ever-changing environment of the digital world.

What You Get

It’s not as simple as attracting lots of traffic to your site. It’s getting the right people to your site – meeting their needs while they are there – then giving them a reason to engage, return or buy. We don’t just leave you with a long list of recommendations – we work with you to prioritize based on your resources and objectives. This is real, actionable advice. Then we can make a plan to implement the changes for you or you can take them on yourself. All of the SEO is future-proof for the long term. It is solid user experience, solid SEO, solid marketing – not a fad or loophole that a changing Google algorithm will suddenly penalize.

Who We Are

We (Lori and Robin) are each a unique blend of left and right brain – creative and analytical. Insightful and practical. We bring a strategic business sense to SEO. You can learn more about us here. If we work with you, it’s because we believe we can make a difference. We’re here to make an impact on this world. Aren’t you? We’re not going to waste your time or resources. It all starts with an audit – a basic review of your website from a certain angle to begin to dial in the focus on the issue.

A few of our favorite audits:

Overall SEO Audit – What’s the current state of the SEO on your site? How is it performing? Have recent algorithm changes affected your traffic? Is it current with technical requirements? Website Relaunch SEO Audit – Are you relaunching with a new domain name, brand name, website? Concerned about bringing your existing customer base along with you and not losing existing rankings? Customer Journey SEO Audit – Who is coming to your site now and what are they doing while they are there? Is the percentage of new visitors, returning visitors and buyers what you want? If not, how might you change that? Content SEO Audit – You have loads of content on your site. But is it doing the work you planned? Is it reaching the customers or visitors you need? What should you do with older content on the site?

Let’s talk about what questions you need answered.

© Roundabout LLC. All Rights Reserved 2019

photo credit :: © Vineyard Colors 2018 (so many thanks to Vineyard Colors for allowing us to display their marvelous Island photographs)